Rogan for Target: Plan Your Buying Strategy Now
Monday, April 21, 2008, by Leslie Price

It's quite impressive that Rogan Gregory's line for Target has been picked up by Barneys. This isn't the first time that the high-end department store has flirted with fast fashion: the Co-op stores have been stocking Kate Moss' efforts for Topshop for a year now. But Kate's clothes are still priced in the hundreds—the cost of Rogan's garments will be much lower than that. The 100% organic collection is launching in two-and-a-half weeks on the Co-op level of Barneys' flagship on Madison Avenue, and ten days later in Target stores nationwide. A few questions, though: Will Barneys mark the pieces up at all? How much of the collection will they stock? Above, a comprehensive gallery of Rogan for Target to get you excited for May 8th.
UPDATE: A critical addendum to this post, gleaned from Target PR: The Rogan for Target collection will launch to press on May 8th. The public gets a go at it the next day, May 9th, when the store will open at its regular hour of 10am. The Co-op level should be receiving the entire collection, and it won't be marked up at all. Whew.
· Rogan for Target for Barneys [Racked]
· Rogan for Target Update [Racked]


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